The way we approach solving our organizations problems can vary in many ways. We can use different techniques in facilitating discussion, conducting an exercise, brainstorming, gathering data and presenting our analysis. The brainstorming techniques presented in this article are but three of the possible techniques that can be used to better assist organizations in generating innovative exercises, but also in creating solutions to general problems organizations face.
Innovation is not about thinking about new ideas, but rather it is about thinking about ideas differently. Using creative brainstorming techniques helps both the consultant and client “think about different ideas” through divergent and convergent thinking. Through divergent thinking, consultants look across all fields or disciplines in order to generate ideas to solve a problem. In contrast, convergent thinking involves defining a set of questions to address a main issue and then compiling all of the relevant information, research, and techniques to answer those questions. Divergent and convergent thinking aims to generate as many diverse ideas as possible during a non-judgmental and free-flowing open discussion. Then by sorting the ideas into categories summarizing key points, consultants can agree on which ideas work best to solve the problem. Brainstorming techniques provide the framework for productive thought process mapping amongst team members. Consultants should use these techniques to steer away from “single idea, single solution” thinking and toward a more expansive and diverse thought process. These techniques are applicable in a wide range of venues from understanding a problem better, determining a type of exercise to address a need, to even developing exercise scenarios.
The three techniques that can help drive this concept are Mind Mapping, the Lotus Blossom (a close rendition of mind mapping), and Six Thinking Hats. Each technique has its own method, purpose, and process to facilitate brainstorming better ideas.
