With the explosion of data in virtually every aspect of society, a growing number of organizations are seeking to take full advantage of analytics to drive decision making. They are developing more sophisticated descriptive and diagnostic analytics to understand what has happened in the past, and why. They are poised to take analytics to an even higher level by using the new wealth of data to predict what will happen in the future, and to prescribe the best course of action.
No organization, however, instantly becomes adept at this next generation of analytics. It is a journey, and like any journey, there may be times when the way ahead is not clear, and it becomes difficult to move forward.
Our work with organizations across the commercial and government sectors found that organizations on the analytics journey generally fit one of the five profiles above.
